K A U S H A L P I T H
Total $160.00
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About Us

Kaushalpith is dedicated to empowering students through industry-focused skill development programs. Our mission is to provide practical knowledge, professional training, and career-oriented learning that helps individuals build a strong future in the digital and technical world.

Contact Info

ICTRD Secretariat Building, Plot No. 72,
Shahakar Layout, Trimurti Nagar,
Nagpur - 440022

0712-2244884

ictrd@egov.ind.in

Working Days: Monday to Friday
Hours: 10am to 6pm

Total $160.00

Certified Digital Marketing Expert

At the Indian Council for Technical Research and Development, we provide comprehensive training in Digital Marketing, guided by expert trainers to help students understand the fundamentals and gain in-depth knowledge of search engine optimization (SEO), social media marketing (SMM), pay-per-click (PPC) advertising, content marketing, email marketing, web analytics, and conversion rate optimization. Upon successful completion of the program, students receive a Global Certification, enhancing their value in the marketplace and preparing them for a successful career as a Certified Digital Marketing Expert.

India’s #1 online
Technical Institution
INR 1450.00
(all inclusive)
Free access to
Course
10+2 / UG
Eligibility

Key Features

  • SEO, Google Ads & Social Media Marketing Mastery
  • Facebook Ads, LinkedIn Marketing & Lead Generation
  • Sales Funnels, Email Marketing & Marketing Automation
  • WordPress Website Development & Digital Branding
  • Real-World Digital Marketing Strategies & Business Consulting

Key Benefits

  • Learn to use tools such as WordPress, HTML and CSS, Google AdWords and Google Analytics and prepare for your Google Analytics Certification exam
  • Learn to Create Superlative content for Digital marketing.
  • Develop a successful marketing strategy to position a brand, maintain its reputation and build a website
  • Get Free course containing above topics with ICTRD's Reputed Digital Marketing Certification Exam.
  • Eligibility to Join ICTRD Alumni Network.
  • Dedicated Representative to assist about ICTRD online Examination.
  • Appear for Certification exam from your place at anytime. Get instant certification on your dashboard.
  • Get ICTRD's Esteemed Certification in Hard-copy on your postal address with no extra cost.
Certified Digital Marketing Expert
Total Price
1450.00 3100.00

Get an industry-recognized global certification and full course for the Certified Digital Marketing Expert at an exam fees of ₹1450.00

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Curriculum

  •  What is Digital Marketing?
  •  How is Digital Marketing usefull ?
  •  What are the types of Digital Marketing ?

  •  Why ALL Businesses Need Sales Funnels
  •  3 Phases of a Highly Converting Sales Funnel
  •  The 4 Sales Funnel Stages
  •  Macro and Micro Conversions
  •  What is Market Sophistication
  •  5 Stages of Market Sophistication
  •  Sales Pipeline vs. Sales Funnel
  •  The 3 Step Local Business Sales Funnel
  •  The 4 Step Digital Product Sales Funnel
  •  Create The Perfect Lead Magnet
  •  Landing Page Design Elements
  •  Landing Page Design Overview
  •  Different Types of Sales Funnels
  •  Key Sales Funnel Metrics

  •  Create Your Biz DevelopmentLead Gen Plan
  •  Understanding Organizational Hierarchy
  •  Defining Your Ideal Customer
  •  Most Common Sales Process
  •  Differences Between Goals, Objectives & Outcomes
  •  How To Properly Set Goals
  •  Cold Email Lead Generation System
  •  How To Find Companies To Email
  •  Where To Find Bulk Company Email Lists
  •  Hire Email List Providers on Upwork
  •  How To Find Anyone's Email
  •  How Setup Your CRM For Lead Tracking
  •  How To Write Emails That Convert
  •  Cold Email Personalization Strategies
  •  Email Guidelines To Follow
  •  Best Questions To Ask With Emails
  •  Good Prospect vs Bad Prospect
  •  Best Email Responses
  •  Cold Email Templates That Generate Results
  •  Email Automation Walkthrough
  •  How To Schedule Calendar Appointments
  •  Booking Software Walkthrough
  • Secret Automated Email Follow Up Tool

  •  Facebook Ads Mastery Outline
  •  Facebook Ads Overview
  •  The Ultimate Facebook Ads Formula
  •  Advanced Facebook Ads Strategy
  •  The 7 Principles of Influence
  •  Value Ladder - Maximizing Customer Value
  •  Common Digital Marketing KPI’s
  •  Business Manager Walkthrough
  •  Facebook Ads Manager Walkthrough
  •  Facebook Pixel Setup & Walkthrough
  •  Facebook Ads Competitive Analysis
  •  Facebook Advertising Policy Overview
  •  Traffic Campaign Ad Setup
  •  Setting Ad Budget + Scheduling
  •  Clicks To Conversions Strategy
  •  Conversion Campaign Ad Setup
  •  Post Engagement Ad Setup
  •  Traffic + PPE Campaign Ad Stacking
  •  Lead Ad Campaign Setup
  •  How To Create Video Views Ads
  •  Facebook Ads For Ecommerce and Dropshipping
  •  Facebook Audiences Research Tool
  •  How To Get Results For Any Niche
  •  Facebook Ads Copywriting Templates
  •  Facebook Ads Naming Structure Part 1
  •  Facebook Ads Naming Structure Part 2
  •  Facebook CBO Overview
  •  Facebook Retargeting Overview
  •  How To Create Facebook Retargeting Audiences
  •  How To Create LAL Audiences
  •  Best Types of Retargeting Audiences
  •  Creating Audiences From Customer List
  •  Secret Way To Unlock Hidden Audiences
  •  Facebook Ad Performance Metrics
  •  Facebook Ads Split Testing Strategy
  •  How To Scale Facebook Ads Campaigns
  •  Facebook ROAS Calculator
  •  Goals
  •  Goals

  •  Facebook Messenger Chatbots Overview
  •  ManyChat Bot Builder Overview
  •  How To Create Main Menu
  •  How To Create Default Reply
  •  How To Create Welcome Message
  •  How To Use Keywords
  •  How To Use Tags
  •  The Bar Growth Tool
  •  Modal & Page Overlay
  •  Landing Page Feature
  •  Embedable Widgets
  • How To Use Sequences

  •  Google Ads Overview
  •  Google Ads Keyword Overview
  •  Create Google Ads Account
  •  Google Ads Campaign Creation
  •  Google Ads Tools and Settings
  •  Google Ads Keyword Research
  •  Google Ads Advanced KW Research
  •  Setting Up Google Ad Extensions
  •  How To Install Google Analytics
  •  Google Ads Copywriting Mastery
  •  Google Ads Keyword Optimization
  •  Google Ads Remarketing
  •  Google Ads Cost Calculato

  •  SEO Blueprint Intro
  •  What is SEO
  •  SEO vs Paid Ads
  •  Google Ranking Algorithm
  •  Google SEO Ranking Factor #1
  •  Google SEO Ranking Factor #2
  •  Google SEO Ranking Factor #3
  •  Google SEO Ranking Factor #4
  •  Google SEO Ranking Factor #5
  •  Types of Search Intent
  •  Keyword Research
  •  Advanced Keyword Research
  •  Competitive Analysis
  •  Website Structure
  •  On-Page Optimization
  •  Advanced On-Page SEO
  •  Page Title and URL Structure
  •  Where To Get Content
  •  Where To Get Backlinks
  •  National SEO
  •  Local SEO Overview
  •  Google Map Ranking

  •  LinkedIn Marketing Intro
  •  LinkedIn Walkthrough
  •  LinkedIn Marketing Solutions
  •  How To Create LinkedIn Company Pages
  •  LinkedIn Groups
  •  Create A Killer Profile That Converts
  •  Create A Headline That Gets You Noticed
  •  Write a Compelling Profile Summary
  •  LinkedIn Lead Generation System Walkthrough
  •  3 Step LinkedIn Sales Funnel
  •  3 Step LinkedIn Sales Funnel Indirect Method
  •  3 Step LinkedIn Sales Funnel Semi-Direct Method
  •  LinkedIn Basic Search
  •  LinkedIn Sales Navigator Overview
  •  LinkedIn Sales Navigator Walkthrough
  •  How To Get Instant Credibility

  •  Web Design Business Model
  •  Web Design vs Web Development
  •  2 Main Types of Web Design
  •  Additional Services You Can Sell
  •  Upsell Services Outsourcing Resource
  •  Most Common Website Builders
  •  Where To Find Done For You Websites
  •  Secret Tool That Builds Websites in 10 Seconds!
  •  How To Position Yourself As The Expert Web Designer
  •  Best Places To Find Clients
  •  Pricing and Packaging
  •  Project Management Tools
  •  Delivering The Website

  •  WordPress Course Intro
  •  Buying Domain
  •  Where To Buy Hosting
  •  Setup Hosting Nameservers
  •  How To Install WordPress
  •  WordPress Settings Optimization
  •  WordPress Widgets Walkthrough
  •  WordPress Posts and Media
  •  WordPress Marketing Agency Theme
  •  Local Business Theme Install
  •  Install Free Website Builder
  •  WordPress Plumber Business Theme Walkthrough
  •  Update Homepage Setting
  •  Setup The Menu
  •  How To Edit Your Website With Elementor
  •  Elementor Elements Walkthrough
  •  Contact Form
  •  Terms of Service and Privacy Policy Pages
  •  Setup Footer Menu
  •  Yoast SEO Plugin Setup
  •  Yoast SEO On-Page Optimization
  •  WordPress Page Title Optimization

  •  Different Types of Marketing Videos
  •  Video Marketing Business Model
  •  2 Main Types of Video Marketing Projects
  •  Most Common Video Creation Tools
  •  Best Video Creation Tool Walkthrough
  •  Where To Find Outsourced Video Creators
  •  Position Yourself As The Expert Video Creator
  •  Pricing Videos
  •  Video Marketing Business Deliverables

  •  What is Consulting
  •  What Services Do Consultants Offer
  •  3 Types of Consultants
  •  3 Must Haves For Profitable Consulting Businesses
  •  2b. How To Identify Your Ideal Client
  •  2c. Generalist vs specialist
  •  2d. Establishing Your Profitable Niche
  •  3a. The Mindset of Your Ideal Client
  •  The Magic Sales Formula Consulting
  •  Consulting Deliverables

  •  Export settings (YouTube, social media)
  •  File formats for different platforms
  •  Rendering and compression
  •  Project backup and file management

How to Get Certified

Few Easy Steps to Become a Certified Expert

Prove your expertise — get certified in Certified Digital Marketing Expert in just a few simple steps.

Register Online 01

Register Online

Enroll online for Certified Digital Marketing Expert in just 2 minutes and begin learning when and where it works best for you.

Learn & Manage 02

Learn & Manage from Dashboard

Schedule your exam from your personal dashboard at your convenience and take it from anywhere — home or workplace.

Get Certification 03

Get Instant Certification

Receive your certificate, marksheet & badge instantly on your dashboard, with a hard copy delivered to your doorstep (India only).

Enroll in Minutes

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